You get what you pay for. This old adage is always true. Set realistic expectations in terms of the level of design quality you can afford and hire accordingly. Some projects are tailor-made for college students or designers who are just starting out. Keep in mind that the design of your marketing materials is an investment in your business—just like capital equipment. You will pay more for better quality design but it will also last longer and present a more polished image to your target audience.
Categories: Graphic Design